1. Home
  2. Creative
  3. BECM Class of '20 Hoodie – "Abstract Memory"

BECM Class of '20 Hoodie – "Abstract Memory"

Role: Graphic Design & Branding

I designed the official winter merchandise for the Class of 2020, Department of Building Engineering and Construction Management (BECM) at RUET. Created a garm

Creative Tools: Adobe Illustrator, 3D Visualization

  • Concept: "The First Stroke." Instead of generic clip art, the central design element is a digital reproduction of an actual abstract drawing created by a student during a first-year sessional art course. This specific piece of art holds collective sentimental value, representing the beginning of the batch's journey together.
  • Front Panel: A rectangular "Art Block" containing geometric lines, curves, and shapes, preserving the raw aesthetic of the original student artwork.
  • Back Typography: A modern, deconstructed typographic treatment of "RUET," featuring minimalist geometric accents (triangles and lines) that mirror the engineering background of the students.
  • Colorways: Produced in a sleek Matte Black for versatility and a Soft Cyan/Teal to stand out, both utilizing high-contrast white prints.